I'm Erika Icon, and I own The Rub PR, one of the top PR firms in adult. We work with performers, creators, directors, studios, and companies. We handle everything from press releases to interviews, award nominations and wins, toy deals, mainstream movie deals, and magazine placements. Each client has a blueprint of what they want, and this is something we discuss with them before they start. The team typically develops a marketing approach from the outset and follows it closely; we can adjust the direction when necessary. Our clients are blown away by the creativity we bring to marketing. My background as an art director and copywriter in advertising, writing for some of the top mainstream and adult publications, combined with my art degree from UCLA, has all come in handy as a publicist. PR is definitely not a one-size-fits-all thing.

Thank you for having me! My name is Kelli Roberts, and I’ve been working in digital media and marketing for nearly three decades, with a big focus on the adult industry. In the OnlyFans space, I work primarily as a strategist and consultant, helping creators grow their brands, optimize their marketing, and build sustainable businesses. My background is in SEO, digital marketing, and brand development, so I help creators not just get attention, but turn that attention into long-term income. That includes everything from social media growth and content strategy to fan engagement systems and conversion optimization. I also serve as a performer advocate, working to educate and protect creators in this industry. A lot of my work has been about giving performers the tools they need—whether that’s training on marketing, understanding contracts, or just learning how to build a safe, thriving business on platforms like OnlyFans. At the heart of it, what I do is bridge the gap between business strategy and performer success—helping creators not only earn more but also feel more secure, empowered, and respected in their work.

Glad to be here too! I’m Matías, co-founder of WeSex, a platform where people can learn and talk about sexuality in a safe, fun and professional way. We started in Latin America because we saw that sexual education was either non-existent or full of taboos. Today we have over 150,000 users, programs with top sexologists and gynecologists, and we’re building Luna—an AI sex coach trained with our proprietary data to make conversations about sex more accessible.

I’m Lewis, 22 years old and I started this agency from basically nothing and now four years later, we’ve scaled to working with over 200 creators and built a six-figure operation. What I do in the OnlyFans space is simple: I help creators turn attention into a real business by giving them the structure, strategy and team support they usually don’t have