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Creator Wishlists & Secure Gifting: A Conversation with YouPay's Founder
Featuring: Matt Holme
OnlyFansInsider
Sharing the stories of content creators on OF
Welcome to Only Fans Insider, the premier digital magazine dedicated to showcasing the creators, agencies, and industry professionals shaping the Only Fans community. Our platform is designed to highlight the unique journeys, insights, and expertise of those who make the creator economy thrive. We believe every creator has a story worth telling. That’s why we feature content creators through exclusive interviews and industry spotlights, giving them a platform to share their experiences, successes, and challenges. By bringing their voices to the forefront, we aim to celebrate the talent, dedication, and creativity that drive this space forward. Love what you just read? The best way to support your favorite creator is by sharing their story! With just one click, you can help spread the word, introduce them to new audiences, and show your appreciation for their work. Every share helps creators grow, connect with new fans, and continue doing what they love. Join us in amplifying the voices of Only Fans creators. Like, share, and celebrate their stories today!
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How a mission to solve a simple problem led to building a fairer and more impactful future for the creator economy.
Featuring: Matt Holme
CEO and Founder at YouPay
IG:
27
Sep 11, 2025
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Hey there! Welcome to Only Fans Insider! We’re excited to have you here. For our readers who might not know you yet, can you tell us a little about yourself and the business you’ve built in the OnlyFans world?
Thanks for having me! I’m Matt, the CEO and Founder of YouPay. At its core, YouPay is about making it easier for creators to receive support from their fans in a way that’s safe, transparent, and private. Instead of gifts being complicated or stuck in “wishlist limbo,” creators can accept direct contributions and then decide what to put those funds toward. For fans, it means they know their support is going straight to the creator in a way that actually makes a difference. We’re building the bridge between generosity and real impact.
What inspired you to dive into the business side of OnlyFans? Was there something missing in the space that you wanted to solve?
Yeah, so it actually started from a really personal place—I just wanted a convenient way to gift my partner. Once we realised YouPay was perfect for creators, we learned that many creators wanted a better way to accept gifts without the hassle of managing addresses, shipping, or awkward exchanges. Fans wanted to give something meaningful but often felt stuck with limited options. That was the real “aha” moment why not create a system where creators receive the cash support instantly and can use it toward whatever they truly need? It’s simpler, safer, and just makes sense for both sides.
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What makes you passionate about the work you do in the OnlyFans world?
You know, I've always believed that creators deserve better tools to run their businesses. For many, OnlyFans isn’t just a side hustle, it’s their career. The passion comes from helping them treat it like the business it really is. What drives me is knowing that every time someone uses YouPay, it’s directly fueling a creator’s ability to grow, pay bills, invest in content, or just breathe a little easier. Seeing creators succeed on their own terms and that's what gets me excited to come to work every day. It's pretty amazing to be a part of that.
Got a fun fact or unexpected story from your journey that’s stuck with you?
Oh, that's a great one! You know what really surprised me? Meeting creators who have not only heard of YouPay but actively use it daily is super empowering. At XBIZ Miami I met a creator who told me they actually make more money from YouPay than they do on Onlyfans, which absolutely blew my mind!
Photo Credit: Matt Holme
Where do you think the OnlyFans business landscape is heading in the next few years?
Yeah, it's definitely getting bigger. I see platforms like OnlyFans proving that audiences want direct connections with the people they follow. I'm betting on a major shift toward more professional tools for creators, things like financial services, better analytics, and smarter ways to monetize their audience which is exactly the gap we're filling with YouPay. Fans are becoming more intentional with their support too, and businesses like YouPay are here to make sure that support is as seamless and impactful as possible. For YouPay, that means staying ahead of the curve and constantly building features that empower both sides of the connection.
Thank you so much for taking the time to sit down with us today! Before we let you go, where can people learn more about your business and follow your journey?
Absolutely! The best place to learn more is our website: http://youpay.co. We’re also active on social media (@youpay.official X, Instagram, and TikTok), where we share updates, tips, and success stories from creators using YouPay. If you’re a creator who wants to streamline how you accept support, or a fan who wants to give in a way that actually matters, come check us out. We’re building something that puts creators first, and we’d love for you to be part of it.
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