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The Creator Economy Doesn't Need Another Social Network. So Why Did Joseph Haecker Build Sxgram?
And what's interesting is that these challenges don't necessarily come from the customers. They come from the infrastructure surrounding the industry. Banking, payment processing, advertising, technology providers, and distribution channels can all introduce restrictions that have very little to do with whether your actual business provides value. You're not just competing for customers. You're navigating an entire ecosystem that may not want to do business with you.
Joseph Haecker
6 hours ago97 min read


The U.S. Government Just Recognized Content Creators as Small Businesses. But Does That Include OnlyFans Creators?
One of the biggest misconceptions surrounding OnlyFans is that everyone using the platform produces explicit adult entertainment, which simply isn't true. Some creators publish fitness programs, lifestyle content, educational material, and other forms of subscription-based media that don't necessarily fall within the SBA's sexually oriented business restrictions. Likewise, many businesses serving the broader adult industry operate in fields such as publishing, software develo
Joseph Haecker
20 hours ago23 min read


META CAN KILL YOUR BUSINESS BEFORE BREAKFAST
At 7:55 this morning, I had a Facebook account, nearly two decades of family memories and access to several businesses I manage across Meta’s platforms. By the time my 8:00 a.m. meeting began, an automated decision had put all of it at risk—with no human being, meaningful explanation or genuine appeal in sight. Category: From the Editor’s Desk 7:55 A.M. IN GUADALAJARA I am writing this from Guadalajara, Mexico, at the end of a day that began much earlier than I wanted it to.
Joseph Haecker
2 days ago21 min read


Sending Your Creators to Meta and LinkedIn Is Killing Your Business
For years, creator platforms, fan sites, agencies, and adult-friendly communities have done something that quietly works against their own interests. They send their users away. A creator signs up. A fan visits a profile. A member wants to follow someone. And what do most platforms display? Instagram. Facebook. LinkedIn. Threads. TikTok. In other words, platforms spend time and money acquiring visitors, only to redirect them back into ecosystems that were never built to suppo
Joseph Haecker
Jun 265 min read
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